Archive for November, 2009

Suspect your suspects are actually prospects?

Thursday, November 19th, 2009

Foundational to even the most basic understanding of the sales process is the ability to clearly distinguish the key players to which our efforts are directed: Suspects,… | More »


Shorten the sales cycle!

Friday, November 13th, 2009

In my 20 + years of business-to-business marketing, I have diversified my skills, sharpened my instincts, more-easily translated complex topics into unique branding and positioning, and even… | More »