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TME: Our Marketing Success Factors

We have been fortunate enough to have worked on the corporate-side of marketing turned consultants turned agency. Five valuable qualities have shaped us to maintain a productive and proactive voice at our clients marketing table, which are:

  1. Listen more, talk less. We become an asset to your team by taking the time to gain true understanding of your business, asking the right questions, and contributing with meaningful, experience-driven insights. This is how we gain a trusted seat at your table.
  2. Leverage input, don’t burden SMEs to produce content. Part of our value is our ability to work smart. With just 30 minutes upfront, we can interview an SME, derive what we need to build key content, and then circle back for final buy-in. We know content is critical, but our clients are also very busy.
  3. Collaboratively align with internal resources. Think of us as a true, proactive extension of your team—we can work seamlessly across our clients’ organizations to be as efficient and direct as possible. We know how to engage the right people and the right time and use them wisely.
  4. Set realistic goals and outcomes based on a company’s readiness. We meet you where you are, not where you wish you were. Our programs and expectations are realistic based on what can be supported today. It’s our strategies and plans that will help you build toward achieving your business vision.
  5. A disciplined project management approach is not Excel. Project management isn’t simply managing a list or checking off checkboxes. We find key points of integration to maximize every sales and marketing effort fully. And we know how/when to distill key updates and dependencies to stakeholders.

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